Purposeful Edits by Nicholas Graham

"Nicholas was initially going to help with an email marketing campaign, but it quickly led to a landing page redesign and greater brand strategy dialogue. His listening skills are incredible and he effectively whittles down large problems into specific objectives--offering a roadmap for solving them as if he's known you and your company for a long time. He's totally over-delivered for us and has been a pleasure to get to know both professionally and personally. I can't wait to work with him again soon."

-Chris Gerding, Founder and CEO at Boomalang
I’m a project-focused video editor and designer.
I’ve created campaigns that have acquired clients, empowered communities, and reactivated users. I dig through the who to find the why in your story.

I pair my creative skills in photography, videography, and design with my background in marketing to create experiences that motivate communities into action.

I love motivating teams so they do their best work.

Most recently managed projects at Earthjustice and marketing events at Honor, 2016 winner of TechCrunch's Best New Startup Award, backed by Andreessen Horowitz, Thrive, 8VC, and others. In my spare time, I inspire entrepreneurs of color through technology at StartOut.
"Nicholas is the ultimate creative professional. He created a great brand story, doubled our Instagram following, increased our following on other social platforms, and drove more engagement to our landing page- not to mention shooting and editing great photos and video for the purpose."

-Ashley Parkes, CEO at Aloncii
VIDEO CONTENT
There's been an exciting shift in how we communicate digitally. Social media platforms and features including Facebook video advertising, Instagram Stories, and YouTube have created opportunities for companies to create exponential growth using video content. Here's a sample of the videos I've created using my production and editing skills in combo with marketing strategies to find, engage and activate communities.
"Nicholas came in and within a couple of days had a great strategy for us. Shortly after we approved his ideas, he was up and running. We had so many people compliment us (online and off) about our campaign. Nicholas was excellent at finding out who the key individual and groups that we needed to target were."

-Jim Hawk, Executive Director at Neighborhoods Resource Center
VIDEO CONTENT, CONT.
Additional video content from marketing and community campaigns during my journey at GearLaunch.

Company Welcome Video
Created for email drip campaign targeting new users
Facebook Advertisements
Created to promote new product and drive inbound leads
Contest Promotions
Promo for contest to reduce user churn and increase revenue
Educational Content Strategy
Content created to educate and engage GearLaunch community
"Nicholas really hit the ground running when he joined our team. Not only did he take the initiative to develop and strengthen our social media engagement, he developed a series of high quality multi-media campaigns and produced excellent videos for recruitment and engagement. Highly productive and creative, Nicholas was a pleasure to work with and excelled in every project he was tasked with."

-Amanda Skinner, Dartmouth College
Brand Development: Increased Visibility and Shares
Dartmouth Graduate Studies Office
Increased communication and engagement between the Graduate Studies Office and graduate schools across campus. Created an admissions video used by the Director of Graduate Recruiting during conferences and recruitment events for Dartmouth College.

• Admissions video used by Graduate Recruitment Director of Dartmouth at conferences and recruitment events across the country.
• Increased Weekly Facebook impressions (8x) and reach (10x)
• Increased traffic to The Graduate Forum posts
• Created widely shared and retweeted content by Dartmouth College and graduate schools across campus
• Increased the open and click-through rates of The Graduate Forum mailing list
Facebook Campaign: Generated 200+ Mailing List
The Neighborhoods Resource Center
Created a 3-week social media strategy for an annual event. Generated a mailing list of over 200 attendees and created a promotional video for engagement with donors.
GRAPHIC DESIGN
Collateral from previous projects
Live Event Booth
Created all assets for Boomalang's exhibit display, including:
Vertical banner
Table cloth
Custom merchandise (mugs, stickers, and pens)
Product video (playing in background)
Web Design
Created the first iteration of the lifestyle eCommerce store, Verbal Clothing Co.
Brochure (tri-fold)
Brochure created for Oakland Catholic Worker.
Blog Features
Created and promoted content for influencers featured on blogs and social media (scroll down for blogs).
Facebook Ads
A/B testing collateral on Facebook to optimize ad performance.
Slideshow / Sales Deck
Sample slide from a template created for Boomalang's presentations / sales deck.
"Nicholas and I have been working together at Honor for over a year. He joined our team during a high growth period and jumped right into the work, which truly helped the whole team move forward faster and stronger. He is always eager to learn and grow, as well as share his own expertise and learnings with others. And it’s truly incredible working with Nicholas because he brings strategy and execution with great energy and organization. I appreciate working with him on creative and challenging projects together and look forward to more in the near future!"

-Natasha Vianna, Marketing and Communications professional
GRAPHIC DESIGN, CONT.
From left to right: Postcards, one-sheet hand out, media kit excerpts, and influencer blog content (click to enlarge).
Contact
Nicholas Graham
E: ngrahamus@gmail.com

I’m a project-focused video editor and designer.

VIDEO CONTENT

VIDEO CONTENT, CONT.

Additional video content from marketing and community campaigns during my journey at GearLaunch.

Company Welcome Video

Facebook Advertisements

Contest Promotions

Educational Content Strategy

Brand Development: Increased Visibility and Shares

Dartmouth Graduate Studies Office

Facebook Campaign: Generated 200+ Mailing List

The Neighborhoods Resource Center

GRAPHIC DESIGN

Collateral from previous projects

Live Event Booth

Web Design

Brochure (tri-fold)

Blog Features

Facebook Ads

Slideshow / Sales Deck

GRAPHIC DESIGN, CONT.

From left to right: Postcards, one-sheet hand out, media kit excerpts, and influencer blog content (click to enlarge).

Contact

Nicholas Graham